ST. LOUIS, MO (April 24, 2024) – As the business of agriculture grows increasingly more complex, acute pressure for talent is leading to an influx of professionals new to the industry. the resulting agriculture knowledge gap has never been bigger – or more consequential. Against this backdrop, communications and training firm Grounded Communications LLC is launching Grounded in AgTM a …
ZimmCast 729 – Preview of 2024 Agri-Marketing Conference
Hello and welcome to the ZimmCast. It’s almost time for the 2024 Agri-Marketing Conference that is put on by the National Agri-Marketing Association. ZimmComm will be there to celebrate our 20th anniversary in our Connection Point booth. We’ve got more to come on this when we get to the conference later this month. In this episode I’m talking with Lori …
2023 Agri-Marketing Conference
Go From Next 2 Now at the 2023 Agri-Marketing Conference April 26–28 in St. Louis, Missouri. There will be lots of photos and some interviews for you. This virtual ag newsroom includes links to photos and audio content available free of charge for digital or print publication or broadcast. Photos 2023 National Agri-Marketing Conference Photo Album Interviews/Audio Agri-Marketing Conference Preview …
2022 NAMA Fall Conference
The National Agri-Marketing Association is holding its 2022 NAMA Fall Conference in Minneapolis, October 10-12, for agri-marketers to learn the latest and most effective ways to connect with customers, build your brand and grow revenue. This virtual ag newsroom includes links to photos and audio content available free of charge for digital or print publication or broadcast. Photos 2022 NAMA …
2022 Ag Media Summit
The 2022 Agriculture Media Summit (AMS) is being held July 16-20 in Raleigh, North Carolina with the theme On Point. The summit began in 1999 and is the largest gathering of the agriculture industry’s top writers, editors, photographers, publishers and strategic communicators in the U.S. Providing opportunities for professional development and industry networking, Ag Media Summit is brought to you …
ZimmCast 690 – From the 2022 Agri-Marketing Conference
Hello and welcome to the ZimmCast. The topic of this episode is the 2022 Agri-Marketing Conference which took place last week. Besides exhibiting in the Connection Point I was also taking photos for NAMA, over 500 of them, which you can find in our online album. Just click on the Flickr icon on AgWired.com or AgNewsWire.com to view and share. …
Archer Malmo Ag Team Places Second in Tennessee State Corn Yield Contest
Ag team credits ideal planting conditions, outstanding crop nutrition and excellent pollination for growing 333 bushel per acre of corn on a 3.3-acre plot area MEMPHIS, Tenn. (Dec. 17, 2021) – The ag team at Archer Malmo, in partnership with the research team at Agricenter International, achieved their Project 300 corn yield goal by growing 333 bushel per acre of …
FLM Harvest is now Curious Plot
Agency rebrands for evolving food and agriculture markets For FLM Harvest, it’s time for a plot twist. The 12-year-old company today has rebranded as Curious Plot, a marketing, communications and consulting agency driven to find what’s next for food and agriculture. While the agency’s ownership, leadership, team members, clients and services remain unchanged, the firm is evolving into the new …
ZimmCast 669 – Stratovation Group
Hello and welcome to the ZimmCast. Happy Earth Day. This episode is being produced on the 2021 Earth Day and I’ve lost count of all the messages in my inbox or social media feeds as ag and food companies use the opportunity to bring focus to their efforts on caring for our environment. Agriculture has a lot to offer in …
AMVAC® Chemical Corporation Selects Archer Malmo as Agency of Record for SIMPAS-applied Solutions™
Agency will take on creative, branding, advertising, digital and PR duties for the SIMPAS-applied Solutions product portfolio AMVAC® Chemical Corporation, an American Vanguard® company, has named Archer Malmo the company’s integrated agency of record to support its SIMPAS-applied Solutions™ (SaS) product portfolio. Archer Malmo, one of the country’s leading independent advertising agencies, will now be responsible for advertising and integrated …
ZimmCast 470 – Preview of Virtual Agri-Marketing Conference
Hello and welcome to the ZimmCast, featuring weekly interviews with agribusiness industry leaders and all about what’s new, with a focus on agricultural marketing. This week’s program provides a preview of the National Agri-Marketing Association’s Virtual Agri-Marketing Conference which will be held August 11-13. Conference Chair Rebecca Ivey, Case IH, gives us a preview of the program. Hear from several …
2020 Ag Relations Council Golden ARC Awards Announced
Zoom provided the platform for this year’s virtual presentation of the Agricultural Relations Council (ARC) Golden ARC Awards. The top award – Golden ARC de Excellence – went to Padilla, with its “A Recipe for Success: Fruits and Vegetables are Key Ingredients for Healthier, Happier Lives” entry. Padilla staff Wendy Reinhardt Kapsak and Michelle Kijek created this award-winning marketing communications …
Results from NAMA #COVID19 Survey
The National Agri-Marketing Association just completed a simple survey of members with questions about their plans/intentions for the coming quarters of the year as well as the rest of the year as a whole. There were 212 respondents. Here are a couple of the questions with tidbits from the results. You can see the full document online here. For the …