Morning Farm Report Launched

AGRIBLE logo_smallAgrible, Inc. launched Morning Farm Report, a predictive analytics tool that delivers field-specific data and forecasts to help with decision-making in the field. Designed for growers and agricultural companies, Morning Farm Report uses a subscription model to provide reports and big data views of rainfall, temperature, growing degree days, field work logistics, maximum ground pressures, and yield estimates.

“With Morning Farm Report, we want to provide growers with data that not only helps them with their daily decision making, but with forecasts that help with weekly, monthly, and seasonal planning,” said Chris Harbourt, CEO of Agrible, Inc. “Many of our developers are farmers themselves, so we know what growers are looking for and always strive to create products that we would use ourselves.”

Morning Farm Report launched with four tiered products: Rainfall, Field Intel, Tractor Time Logistics, and Yield Engine. All products are priced for unlimited fields and contain all features found in lower tiered options. For example, a subscription to Tractor Time Logistics also contains all of the features of Field Intel and Rainfall. Users choose a yearly subscription to whichever product best fits their operation. There is also the option to create a custom package based on specific needs.

Developed by an expert team in Champaign, Illinois, Morning Farm Report combines soils data, custom crop growth simulations and weather data to develop its products. Data sources include the National Oceanic and Atmospheric Administration (NOAA) and the National Weather Service (NWS).

More information about Morning Farm Report and Pocket Rain Gauge can be found at

Read full release here.