AgNewsWire is the evolution of ZimmComm New Media’s Talking News Release service which began in 2004. Many major agribusiness companies and their agencies have used this unique and innovative method to target agricultural journalists with multimedia news releases. Besides the production and distribution of standard and multimedia news releases, the service can also be used to distribute other forms of content, such as press conferences, interviews, photo album links, videos, PowerPoint presentations and more. We like to think of it as a “virtual news room.”
In April of 2013, AgNewsWire.com was expanded to serve as a source of agricultural media content for reporters, companies, organizations and individuals seeking high quality photos and audio from industry events and concerning current issues.
“We generate so much content on our agricultural and renewable energy websites that we decided to create one place for all of it to make it easier for people in the industry to locate and utilize,” said ZimmComm New Media president Chuck Zimmerman.
AgNewsWire now includes links to the majority of audio, photos and video that ZimmComm compiles at events, for podcasts, news conferences and more. AgNewsWire continues to serve as an agricultural news release distribution service, in addition to offering the service of recording and posting press conference audio and interviews, as well as other content, for companies and organizations who want to reach the ag media. That service includes an email blast to more than 900 journalists and broadcasters serving the agricultural audience.
Content is added almost daily and includes compilations of audio and photos from industry events, such as Commodity Classic. Anyone can subscribe to the RSS feed which sends email alerts when new content is added.
In short, AgNewsWire is an agricultural content service provided for those who have ag news and want to get it distributed, and for those who need ag news content for programs and publications.