Novihum Technologies Appoints Alexa Hergenröther as New Chairperson of the Advisory Board

Change of leadership at the top of Novihum Technologies: Alexa Hergenröther, member of Novihum Technologies’ Advisory Board, was elected its new Chairperson as of September 23, 2021. Former Chairperson Dr. Rolf Nagel will act as her deputy. He was one of Novihum Technologies GmbH’s first investors and played a significant role in the successful development of the company during its founding years.

With Alexa Hergenröther, the Advisory Board of Novihum Technologies gets a Chairperson with the highest level of industry expertise. The business administration graduate, who has been a member of the Advisory Board since 2020, began her career in 1997 at Deloitte Germany and joined the K+S Group in 2002. Until recently she was the managing director of K+S Minerals and Agriculture GmbH, the largest potash producer in Western Europe and among the five largest in the world. She will support the management team of Novihum Technologies with her deep expertise and broad network in the fertilizer industry, accelerating the successful scaling of the company.

Alexa Hergenröther said, “Farmers are demanding answers to the increasing challenges posed by climate change, the need to reduce nitrogen oxide emissions and new fertilizer regulations. The fertilizer industry must now offer farmers innovations that go beyond traditional nutrient management systems. I look forward to scaling Novihum Technologies’ world-class innovation to improve soil health and nutrient efficiency.”

Rolf Nagel is pleased about his competent successor, “As a founding investor of the company, it has been an honor and a pleasure to have served as Chairperson of the Advisory Board. We built a very successful technology platform together with the founders, the management team, and outstanding co-investors. Alexa is a top industry executive, by accepting this role she provides a strong endorsement for Novihum Technologies and a clear signal to the markets.”

CEO Dr. André Moreira also welcomes the decision: “Especially at a time when we are expanding our presence and global reach, it is wonderful that Alexa has accepted the role. She has the expertise and the network to help us scale. The entire team is looking forward to working with Alexa.”


About Novihum Technologies
Novihum Technologies produces and markets NOVIHUM® soil enhancement products. NOVIHUM increases soil fertility by adding high-value organic matter to the soil. The humic components are released slowly, do not leach or run off and remain in the soil for years. The products are produced in a highly efficient and environmentally friendly process. To learn more visit

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