Retailers Gain Regenerative Ag Options for Building Soil, Yields and Profits

Gilbert, AZ – For 2020, retailers and growers have easy-to-use options for building soil health and increasing yields via native soil microbes. One application of PhycoTerra® soil microbe food available from Heliae® Agriculture can start the process toward regenerative agriculture.

Regenerative agriculture is an approach to farming which focuses on improving soil health. Typical regenerative methods require truckloads of organic matter per acre and planting cover crops. Most recently, the introduction of foreign microbes to fields has been promoted as a tool to capture carbon.

The approach of Heliae® Agriculture products is different. The innovative microalgae-derived technology found in PhycoTerra® dramatically increases the growth of native soil microbes – making it a perfect fit for regenerative agriculture. The explosion of soil microbe growth generates positive results for crops and the soil, so farmers can get paid benefits as they improve soil health.

Bioactive compounds produced by the microbes promote plant growth. The growth process efficiently sequesters carbon within the soil itself and in the increased biomass produced by the crop. As they grow, soil microbes colonize soil aggregates and improve soil structure. Soil aggregation allows more water to penetrate the soil surface and to be held for use by growing crops. Improved nutrient and water availability have been shown to improve crop yields and quality.

“From the news, one might get the impression that there aren’t practical ways to regenerate soil…and that it’s hard to make it pay,” says N.R. (Norm) Davy, Chief Revenue Officer of Heliae. Davy challenges that notion. “Heliae® Agriculture is committed to providing retailers and their growers a better way,” says Davy.

“Our company works with retailers to provide solutions farmers can implement on their fields without major changes to operations. There are no contracts required for use. Everyone has the ability to do what’s right for each operation.”

“The greatest success comes when local retailers, agronomists and growers work to find the best solutions. By harnessing the power of local experts and well-adapted native soil microbes, farmers will reap the greatest rewards. If you look to the historic example of conservation tillage, we believe the adoption of regenerative agriculture will enjoy similar success,” says Davy.

Heliae® Agriculture is showcasing the soil microbe food PhycoTerra® at the Agricultural Retailers Association (ARA) Conference and Expo December 3-5 in New Orleans, Louisiana. Heliae® Agriculture is connecting with integral retailers and their growers to introduce the important new technology for soil health, but also for regenerative agriculture and the need to sustain land for generations to come. The company is pleased to be able to provide an introduction for Wayne Honeycutt, President and CEO, Soil Health Institute for his presentation at 3:30 p.m. Wednesday, December 4.

The Agricultural Retailers Association Conference and Expo is the premier event for agricultural retailers, distributors and suppliers. Learn more about Heliae® Agriculture and the PhycoTerra® soil microbe food at booth #106.

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About Heliae Development, LLC
Heliae Development, LLC is a food and ag tech company located just outside of Phoenix, Arizona, USA. Heliae is focused on researching and developing microalgae for commercial scale production of products and solutions that can have world changing impacts on some of the most important challenges facing us today. Heliae® Agriculture is on the path of understanding how a balanced soil microbiome improves plant vigor and marketable yields under stressed conditions, helping growers’ transition to regenerative agriculture practices.

Find out more information about how Heliae is having a global impact at

Shelley Baugh, Heliae Development, LLC
Global Marketing & Communications Manager