New Holland Launches Marketing Tech Platform

New HollandNew Holland has launced a new dealer marketing services platform created by SproutLoud. To learn more, Chuck Zimmerman spoke with Tony Resh, regional marketing manager, New Holland. Tony says the new tool is called AMP Control Center – Activate, Market, Promote, and it allows dealers to enhance their presence in the digital marketplace with features a user interface that is very simple to operate (think 1 click), customizable print or digital ads, dealer search engine optimization and marketing, automated and customizable social network posts and more.

You can listen to my interview with Tony to learn more: Interview with Tony Resh, New Holland