On September 26, country music superstar, Luke Bryan will once again bring his Farm Tour across America to recognize and give thanks to the American farmer. Bayer, a global Life Sciences company, who is the No. 1 leader in agriculture, will be joining the tour for its fifth year as the title sponsor.
Bayer will be highlighting its annual campaign, #HerestotheFarmer, which shares in Luke’s commitment to give back to farmers and help feed our world’s growing population. Every time someone shares the hashtag #HeresToTheFarmer on social media, Bayer will donate a meal to a hungry family through Feeding America ® with a goal of donating 1 million meals.
Bayer and Bryan held a press call to talk about the campaign. Participating in the call were Luke Bryan and Ray Kerins, Senior Vice President of Corporate Affairs for Bayer. The call is moderated by Carolyn Nagle, External Communications, Bayer.Luke Bryan & Bayer Media Call