Bayer Take Care, Now Campaign Event

Bayer announced today a new campaign with Kroger to remind rural America to “Take Care, Now” and help alleviate care deserts in rural America, areas significantly impacted by both food insecurity and limited access to healthcare.

Bayer hosted a press conference Monday at the Northeast Community Fund Food Bank in Decatur, Illinois, to announce the campaign, which includes Kroger and Luke Bryan. Bayer and Kroger will support AgriSafe Network, an organization working to address health disparities in agricultural communities. Bayer is hosting its annual #HerestotheFarmer initiative benefiting Feeding America during the Luke Bryan Farm Tour. Bayer will help provide one million meals* to people experiencing hunger through the Feeding America network of food banks.

This virtual ag newsroom includes links to photos and audio content available free of charge for digital or print publication or broadcast.

Photos

Bayer Take Care, Now Event – Decatur, IL – Photo Album

Audio

Presentation at Northeast Community Fund Food Bank in Decatur, Illinois
Sebastian Guth, Jackie Applegate, and Beth Roden, Bayer; Charlotte Halverson, AgriSafe; Ryan Davis, Kroger; Charlie Blazevich, Feeding America
Bayer Take Care campaign event 19:20
Interview with Sebastian Guth, President of Bayer U.S. and Pharmaceuticals North America
Bayer Take Care interview Sebastian Guth, Bayer 4:12
Interview with Dr. Jackie Applegate, President of Bayer Crop Science North America
Bayer Take Care interview Jackie Applegate, Bayer 4:04
Interview with Ryan Davis, Sr. Lead Access Mgr., Kroger Health
Bayer Take Care interview Ryan Davis, Kroger 2:08
Interview with Charlie Blazevich, Corporate Partnerships, Feeding America
Bayer Take Care interview Charlie Blazevich, Feeding America 2:41
Interview with Paul Lity, Director of Development and Funding, Northeast Community Fund, Decatur, IL
Bayer Take Care interview Paul Lity, NE Community Fund 3:32

Video

Presentation at Northeast Community Fund, Decatur IL