Results from an independent market research survey of growers in 21 states conducted by Kynetec have found that the LibertyLink® system by Bayer was the highest rated trait platform of the year.
The study found that 97 percent of growers who planted LibertyLink this year rated it “good” to “excellent,” beating out both new and established platforms currently on the market. The results also revealed that better control of resistant weeds was the most important factor in a seed trait decision.
The study surveyed nearly 500 growers who made seed decisions on their operation in August 2017. Growers rated their experience with various platforms, what they look for when making planting decisions and their satisfaction with trait and herbicide performance.
David Tanner, Liberty product manager at Bayer, explains more about the survey in this interview – Interview with David Tanner, Bayer Liberty Product Manager